Real-Estate Case Studies

Metro Property Management
Real-Estate
Website Design, Advertising Campaign

Detroit's Metro Property Management is a fast growing property management and real-estate company. They specialize in sellling packages of houses to investors and managing them on their behalf. Their customer base is world-wide: United States, UK and the Middle East.

The website allows Metro Property Management to store customer files in a secure area for each customer. Instead of emailing different reports periodically, the website serves as an archive of such reports, among other files.

We also setup a Google Adwords campaign that targets growth markets and points potential customers to the website.

Micropro Technology's Solution
David Mueller
Real-Estate
Website Design, Search Engine Optimization

When David Mueller, a top Ann Arbor Realtor, approached us, his website was not up to his stature. We completely redesigned it with soothing colors and a much more relevnt homepage. We helped him reach the first page in Google search for "Ann Arbor Realtor," and maintained that result for over 3 years.

David Mueller's old website
Micropro Technology's Solution

Other Sample Case Studies

Arab American News
News
Website design, advertising management

The Arab American News is the leading Arab American newspaper in the United States. We transformed the Arab American News website to a much more pleasant design, in both English and Arabic, and optimized it to absorb the thousands of visits it receives every day.

The newspaper is distributed free of charge. Its only source of revenue is for advertisements. Therefore, we setup a platform to easily publish online ads. Any unused ad slots are automatically turned over to Google's Adwords - thus generating more revenue for the newspaper. They are able to track, among other metrics, the number of impressions and clicks each ad receives. They are also capable of targeting ads to a specific age, regional group, etc.

Old website design
Micropro Technology's solution
Alliance Automation
Manufacturing
Website design

Alliance Automation is a supplier of a wide variety of robotic systems to the manufacturing industry.

Alliance Automation has been our customer since 2003, when we designed their first website. As the company grew, they needed a new design to match their expanded services. We delivered a redesigned website in 2011. In the new design, we highlited their four main areas of products and services on the homepage, to make it easier for the user to navigate the website.

Micropro Technology's 2003 Solution
Micropro Technology's 2011 Redesign